Minggu, 22 Februari 2015

[Z680.Ebook] Ebook Download 60 Seconds and You're Hired!: Revised Edition, by Robin Ryan

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60 Seconds and You're Hired!: Revised Edition, by Robin Ryan

Now fully revised and updated for the 2016 job hunt—the must-have guide to acing the interview and landing the dream job, from “America’s top career expert” (The Los Angeles Times)
 
60 Seconds & You're Hired! has already helped thousands of job seekers get their dream jobs by excelling in crucial interviews. America's top job search expert Robin Ryan draws on her 20 years as a career counselor, 30 years of direct hiring, and extensive contact with hundreds of recruiters, decisions makers, and HR professionals to teach you proven strategies to help you take charge of the interview process and get the job you want. Brief, compact, and packed with insightful direction to give you the cutting edge to slip past the competition, 60 Seconds & You're Hired! is here to help you succeed! This newly revised edition features:  
   
     • Unique techniques like "The 60 Second Sell" and "The 5-Point Agenda"
     • Over 125 answers to tough, tricky interview questions employers often ask
     • How to handle structured or behavioral interview questions
     • Questions you should always ask, and questions you should never ask
     • How to deal effectively with any salary questions to preserve your negotiating power
     • 20 interview pitfalls to avoid
     • Proven negotiation techniques that secure higher salaries - and much more!

“Robin Ryan has the inside track on how to get hired.” —ABC News

  • Sales Rank: #31810 in Books
  • Published on: 2016-01-05
  • Released on: 2016-01-05
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.70" h x .60" w x 5.10" l, 1.00 pounds
  • Binding: Paperback
  • 224 pages

Review
“This is the MUST HAVE interview book”  - HR.com
 
 “Targeted and strategic--a real winner to help you land a new job." - Business Radio Network 
 
“This book is your secret weapon for job search success.” - Dallas Business Journal
 
  “Must use interview guide.” - Minneapolis Star Tribune
 
 “Ryan offers your quickest route to getting the job and salary you want.” - WATD Radio
 
"If you use Robin Ryan’s advice, you definitely fly by the competition." -  KING-TV News
 
"Robin Ryan is America’s foremost authority on job search and hiring." - Kansas City Star
 
 "If you are looking for an edge to get hired, use this book!" - The Atlanta Journal-Constitution
 
 “Valuable advice on HOW to land the job.”  -The Providence Journal
 
“This book offers outstanding advice that has aided many in landing a new job.”  -The Pittsburgh Post-Gazette
 
“Remarkable book to help you ace the job interview.” - WTBQ Radio
 
 “Robin Ryan is America’s Top Job Search Expert.” – The Boston Globe
 
 “Robin Ryan is the top job search expert in the nation today.” - NPR
 
 “Robin Ryan is America's foremost expert on how to get hired in today’s competitive marketplace.” - The Arizona Republic
 
Robin Ryan is America's top expert on how to advance you career and land better paying job. – Los Angeles Business Journal
 
“If you are looking to find a great paying job, Robin Ryan will show you how.” - KOMO TV
 

About the Author
Robin Ryan is the bestselling author of seven career books and has been a career counselor for over 20 years, and has been hailed by the Boston Globe as “America’s top job search expert”. She has appeared on over 1,500 TV and Radio shows including Oprah, Dr. Phil, CNN, ABC News, Fox News, NBC Nightly News, and NPR; and has spoken to over a thousand live audiences on improving their lives and achieving greater career success. Her advice has also appeared in The Wall Street Journal, USA Today, The New York Times, The Chicago Tribune, The LA Times, Business Week, Money, Fortune, and Good Housekeeping. Based in Seattle, Ryan has a busy career counseling practice offering individual career coaching and job search services to clients nationwide. She holds a Master’s Degree in Counseling Education and a Bachelor’s Degree from Boston College.

Most helpful customer reviews

2 of 2 people found the following review helpful.
Great Tool For The Adult Job Seeker
By Ro
I'm 45 and feel very young but I'm also realistic. I was pretty rusty at interviewing. I read this book, skimmed through some sections that were not applicable to my situation but delved deeply into those that were or close to it. Let me tell you, I developed answers to some questions and rehearsed in the mirror using my phone to watch myself. IT WORKED!! I went in feeling enthusiastic and confident (actually telling myself that over and over). The position was for a promotion in my office and was a panel interview with managers who I knew a little but had never worked with. Don't get me wrong, I know my job, I help my current lead alot so I went in having done my homework and feeling prepared. The interview went well but I was still nervous. I WAS PROMOTED!! MORE MONEY, MORE RESPONSIBILITY. My feedback was that my interview topped all the others. The Director later asked me if was given the questions in advance???!!!! I give myself the credit but this book really helped. At least two (maybe 3 I can't remember) the questions asked during the interview were variations of questions which I had already prepared for and rehearsed right out of this book! I recommend this book wholeheartedly. Buy the book. Go get that job!

1 of 1 people found the following review helpful.
I strongly recommend this book, especially on CD
By A dad
This is one of the best interviewing books, and I've read many. I'm not saying this is the only book you'll want, whether you're the interviewee or the interviewer. However, if you're going to get just two books, I'd make this one of the two.

In a nutshell, this book tells us that interviewers are bored during interviews. In my words, not the Robin Ryan's, the point of this book is that when you're interviewing for a position, you should be a human commercial. The author explains in detail how to create this short commercial, and then you've got to stick to it.

This is not much different than election candidates staying on message no matter what questions they're asked. The candidate has a very saleable message memorized and then repeats it a lot. Ryan advises developing 5 selling points for your interview. By sticking to the script, it's likely that the interviewer will remember the saleable message.

What I like most of the author's approach is that it provides a methodology for handling lots of weird questions that are asked during an interview. For example, "Tell me about yourself, Citizen John." This is a question just to get the interviewee talking. Instead of rambling about irrelevant things, the proper response according to Ryan is to launch into the preprepared 5 selling points. It's as if the question was really, "Can you tell me again your 5 selling points?"

I recommend this book. The method provided seems sound. It works for election candidates. It can minimally be used whenever there is uncertainty over how to respond to just about anything in an interview. I prefer the CD version because this is the kind of book I want to listen to several times, and it's well-narrated.

1 of 1 people found the following review helpful.
Excellent tips and tricks to get past the HR Filters ...
By A.J.
Excellent tips and tricks to get past the HR Filters and get your online resume noticed.
The job market has changed dramatically since the Great Recession of "8 & '09. You need to know what HR managers are doing in order to present your resume when applying for a job.
This was an easy and revealing read.

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Jumat, 13 Februari 2015

[B735.Ebook] Download PDF Pressure Vessel Handbook, 13th Edition, by Eugene F. Megyesy

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Pressure Vessel Handbook, 13th Edition, by Eugene F. Megyesy

Illustrated

  • Sales Rank: #2395292 in Books
  • Published on: 2005-01-30
  • Original language: English
  • Dimensions: 9.25" h x 6.25" w x 1.25" l, 1.80 pounds
  • Binding: Hardcover
  • 511 pages

Most helpful customer reviews

1 of 1 people found the following review helpful.
Must have for PV engineers and PEs
By Amazon Customer
Good layout. Easier to use than Sec VIII. I carry it into the field and refer to it 10x as much as Sec VIII. The non-code stuff is also nice and handy (pipe charts, stiffener sizing, square tanks). I would recommend over any other PV book I have seen in the last 10 years.

0 of 0 people found the following review helpful.
Great Reference
By Nicholas Kimball
This book sits right next to my ASME code books and is typically the book I reach for first when checking designs. This book is filled with best practices, handy tables, and formulas all compiled in an way that makes finding what you need easy and efficient. This book is great for both beginning vessel designers and those that have been at it for a while. Highly recommended.

0 of 0 people found the following review helpful.
Pressure Vessel Hand Book
By Khurram
This is a great reference book for the mechanical amd pressure vessel engineers. Entire designing tools have been confined to one book. A book having a practical approach.

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Rabu, 11 Februari 2015

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Francis Bacon, Advancement of Learning, Novum Organum, New Atlantis (Great Books of the Western World, Volume 30), by Francis Bacon

  • Sales Rank: #3648701 in Books
  • Published on: 1989
  • Binding: Hardcover
  • 214 pages

Most helpful customer reviews

1 of 2 people found the following review helpful.
Thanks for quick efficient service
By Patricia A. Hannon
I had bought this set of books at a Friends of the Library book sale, but was missing one volume - the one I bought from this vendor. The book was in good condition, as described, and was shipped in a timely manner.

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Senin, 09 Februari 2015

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The Madhouse Effect: How Climate Change Denial Is Threatening Our Planet, Destroying Our Politics, and Driving Us Crazy, by Michael E. Man

The award-winning climate scientist Michael E. Mann and the Pulitzer Prize–winning political cartoonist Tom Toles have been on the front lines of the fight against climate denialism for most of their careers. They have witnessed the manipulation of the media by business and political interests and the unconscionable play to partisanship on issues that affect the well-being of billions. The lessons they have learned have been invaluable, inspiring this brilliant, colorful escape hatch from the madhouse of the climate wars.

The Madhouse Effect portrays the intellectual pretzels into which denialists must twist logic to explain away the clear evidence that human activity has changed Earth's climate. Toles's cartoons collapse counter-scientific strategies into their biased components, helping readers see how to best strike at these fallacies. Mann's expert skills at science communication aim to restore sanity to a debate that continues to rage against widely acknowledged scientific consensus. The synergy of these two climate science crusaders enlivens the gloom and doom of so many climate-themed books―and may even convert die-hard doubters to the side of sound science.

  • Sales Rank: #5744 in Books
  • Published on: 2016-09-27
  • Original language: English
  • Dimensions: 9.00" h x .80" w x 6.30" l, .0 pounds
  • Binding: Hardcover
  • 208 pages

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A lively book that even "I-don't-read-science-books" members will like
(Ann Connery Frantz, Worcester Telegram)

The Madhouse Effect is an entertaining and effective pitch to the vast of majority of citizens who have a vague sense of the problem, but need to be coaxed into learning more, and soon.
(Peter Dykstra, The Daily Climate)

The Madhouse Effect nails climate madness
(John Gibbons, Village Magazine)

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(Dave Reay, Nature)

Concise and fiercely illustrated...[Toles] cartoons cut to the core of the issues that Mann untangles in the prose.
(Mark Fischetti, Scientific American)

For centuries, powerful forces of greed have tried to hide the truth, but that doesn't change reality―the earth is round and climate change is very real. The Madhouse Effect brilliantly dissects the climate denial industry, empowering all of us to see the facts and take action before it's too late.

(Leonardo DiCaprio)

Michael E. Mann is one of the planet's great climate scientists, and Tom Toles may be the great climate communicator―together, they are a category 5 storm of information and indignation, wreaking humorous havoc on those who would deny the greatest challenge humans have ever faced.

(Bill McKibben, founder of 350.org)

If you are not concerned about climate change yet, please read this book. If you are unaware of the hard-core deniers among us, read this book. If you are a climate change denier, doubter, techno-fixer, or luke-warmer, read this book. Mann and Toles have written some words and drawn some pictures for you, so maybe you'll get it this time.

(Bill Nye, "the Science Guy")

When giving public talks, I am often asked, 'What do I do about my Uncle Joe, who doesn't believe in climate change?' Now I finally have an answer: Buy him a copy of The Madhouse Effect, and tell him you won't talk to him until he has read it. Even if he doesn't read it, he'll look at the pictures, and that might just be enough.

(Naomi Oreskes, coauthor of The Collapse of Western Civilization: A View from the Future)

Brilliant, insightful, and fresh! Two gifted experts―one a scientist, the other an editorial cartoonist―invite you to be entertained and outraged, inspired and motivated to escape the madhouse that characterizes climate dialogue and politics today. New and hilarious insights into climate change. I loved it!

(Jane Lubchenco, former administrator of NOAA and undersecretary of commerce for oceans and atmosphere)

Concise and fiercely illustrated.

(Scientific American)

A breezy, engaging read.... If tackling climate change is indeed a war, then Mann and Toles have certainly earned their stripes.

(Nature)

From the Author
Madhouse Effect...throws attitude back at climate deniers while painting path forward.
(Mark Ruffalo)

What makes [Madhouse Effect] unique is the way it combines Mann's science communication skills and Toles' illustrations, which provide a biting and amusing perspective
(Andrew Seifter, Media Matters for America)

Nicely balances Mann's explanations of...climate science..with Toles' darkly comical cartoons.
(Judy Weiss, Jewish Currents)

The engaging and often funny volume aims not only to clearly explain the science behind climate change but also to satirize the skeptics anddeniers that have worked hard to delay political action for the past few decades.
(John R. Platt, Take Part)

The Madhouse Effect should be mandatory reading for the next President-assuming that the next President doesn't want to turn the White House into a madhouse.
(DR Tucker, Washington Monthly)

About the Author
Michael E. Mann is Distinguished Professor of Atmospheric Science and Director of the Earth System Science Center at Penn State University. He is the author of The Hockey Stick and the Climate Wars: Dispatches from the Front Lines (Columbia, 2012) and a fellow of the American Meteorological Society, the American Geophysical Union, and the American Association for the Advancement of Science.
Tom Toles is the Pulitzer Prize-winning cartoonist of the Washington Post. He has a particular interest in climate change science and has worked consistently to advance understanding of this subject, including its political context, since the 1980s.

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17 of 19 people found the following review helpful.
A Clear Behind the Scenes Look at Climate Change Denial and How to Respond to Climate Change Reality
By Diane C. Dieterich
The best way to get people to work against their own best interest is to lie to them. And, that’s just what vested interests in the fossil fuel (oil, gas and coal) industry have been doing quite effectively for decades. And, for decades, we’ve been buying and burning their fossil fuels, which emit carbon dioxide that pollutes our air, acidifies our oceans, and causes global warming. That, in turn, is changing our climate in ways that are already disastrous but will be cataclysmic if the CO2 emissions aren’t checked.

In The Madhouse Effect, Michael Mann clearly explains how vested interests have distorted our understanding of the ongoing climate disaster. He also identifies both who’s doing the distorting and who’s paying them to do it.

He’s one of a half dozen world-renowned climate scientists who have been singled out for vicious personal attacks by climate change deniers. That might lead you to expect this book would be wild-eyed retaliation. But, the 24 pages of footnotes show the care Michael Mann took to document what he says. He wrote The Madhouse Effect with a scientist’s concern for accuracy.

Pulitzer Prize winning cartoonist Tom Tolles provides concise, incisive visual messages throughout the book that both support Mann’s message and give it additional impact.

Lest you think the book a complete downer, my personal take-away is Mann’s twofold advice in his last chapter, “A Path Forward.” First, he calls us to “Support renewable energy and a price on carbon, and vote for representatives who will do the same.” Then, because the problem has grown beyond anything we can do alone, he urges us to “Join an organization with a good track record on climate.” By doing both these things, we can prevent the worst effects of climate change and keep this a livable world.

2 of 2 people found the following review helpful.
The Political War on Climate Science
By Thomas Wikman
There’s no reasonable doubt, climate change is happening, it is potentially devastating, and the reason for it is us. Luckily mitigation is in general not very harmful to the economy but we need to act sooner than later. Unfortunately, we are living in a political madhouse.

Science is a self-correcting process used for acquiring knowledge, and yet Climate Science has become very controversial in the political arena. This book explains why. The light hearted cartoons provided by Tom Toles help make this important book entertaining.

The book starts out by briefly explaining how science works and the basics of Climate Science. A lot of people with strong opinions on Climate Science do not know anything about it, so this is a very important section of the book. The book only covers the necessary basics of the science and the explanations are easy to understand, so not being science minded is not a reason not to read this book. In addition to explaining why it is happening it describes what the various effects of climate change are, such as sea level rise, ocean acidification and droughts.

Next the book discusses the background of what could be described as a war on climate science. This includes, misrepresentation of the science, deception, manufactured fake scandals such as “climate-gate”, the slandering of climate scientists, campaigns seeking to discredit climate science and climate scientist in the eyes of the public, intimidation of climate scientists, and the fossil fuel money behind it. This part may make the book seem “political”, but remember the politics was thrust onto the climate scientists. Towards the end of the book the author discusses potential solutions and mitigation schemes, including the risks related to suggested Geo-Engineering schemes.

This book should be very informative for readers who have picked up most of what they know about climate science from the main stream media (or worse from political blogs and shows). The author explains the difference between good-faith skepticism and denialism. He explains why any assertion of climate change being a “hoax” is entirely untenable. He discusses the science, the evidence, the 200-year long history of climate science, the hockey-stick controversy, and some common fallacious arguments against climate change. He includes a very substantial list of footnotes for reference and further reading.

As a short introduction to climate change and the unfortunate political controversy around it, this is an excellent book. It is well written, well organized, entertaining, short, and easy to read. The author, Michael Mann, has personal experience of harassment by politicians and other public figures, which gives him some interesting insights. At the same time, he is not indulging in petty revenge attacks but instead taking the high road, with humor. It is a great book for anyone with the slightest interest in the topic.

13 of 15 people found the following review helpful.
Read this book! Give it to your friends! It will inform, entertain, and outrage.
By Michael Ashley
Read this book! It will inform, entertain, and outrage. It finishes by giving hope that there are solutions to the problem of climate change.

The chapter titles give a good idea of what the book covers: Science - How It Works; Climate Change: The Basics; Why Should I Give a Damn?; The Stages of Denial; The War on Climate Science; Hypocrisy - Thy Name is Climate Change Denial; Geoengineering, or What Could Possibly Go Wrong?; A Path Forward. The book finishes with over 20 pages of footnotes and links to on-line resources.

The author, Michael Mann, is a well-known and highly respected climate scientist who has been front and center in the battle between science and the science-deniers in confronting man-made climate change. His experience in communicating the science really shines in this book, which is laced with informative analogies.

For non-scientists, the first chapter on how science works should put some conspiracy theories to rest.

Also for non-scientists, as well as for scientists in fields other than climate science, the summary of climate change is very clear and comprehensive.

The middle section of the book describes the climate denial movement, and the various strange players in it who are driven by combinations of financial interest, ideology, and egotism. Mann doesn't shrink from naming names. For me, one of the sharpest distinctions between real scientists such as Mann and the denier "scientists" is that the former write so clearly and logically, whereas the latter are illogical, confused, and self-contradictory.

Future generations will look back on early 21st Century climate denialism with amazement and anger. Mann's book will be an invaluable primary source to explain to bewildered historians why we took so long to take action.

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Minggu, 08 Februari 2015

[K810.Ebook] Ebook Download Pseudo Random Signal Processing: Theory and Application, by Hans-Jurgen Zepernick, Adolf Finger

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Pseudo Random Signal Processing: Theory and Application, by Hans-Jurgen Zepernick, Adolf Finger

In recent years, pseudo random signal processing has proven to be a critical enabler of modern communication, information, security and measurement systems. The signal’s pseudo random, noise-like properties make it vitally important as a tool for protecting against interference, alleviating multipath propagation and allowing the potential of sharing bandwidth with other users.

Taking a practical approach to the topic, this text provides a comprehensive and systematic guide to understanding and using pseudo random signals. Covering theoretical principles, design methodologies and applications, Pseudo Random Signal Processing: Theory and Application:

  • sets out the mathematical foundations needed to implement powerful pseudo random signal processing techniques;
  • presents information about binary and nonbinary pseudo random sequence generation and design objectives;
  • examines the creation of system architectures, including those with microprocessors, digital signal processors, memory circuits and software suits;
  • gives a detailed discussion of sophisticated applications such as spread spectrum communications, ranging and satellite navigation systems, scrambling, system verification, and sensor and optical fibre systems.

Pseudo Random Signal Processing: Theory and Applicationis an essential introduction to the subject for practising Electronics Engineers and researchers in the fields of mobile communications, satellite navigation, signal analysis, circuit testing, cryptology, watermarking, and measurement. It is also a useful reference for graduate students taking courses in Electronics, Communications and Computer Engineering.

  • Sales Rank: #4062599 in Books
  • Published on: 2005-11-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.94" h x 1.20" w x 6.83" l, 2.11 pounds
  • Binding: Hardcover
  • 436 pages

From the Back Cover
In recent years, pseudo random signal processing has proven to be a critical enabler of modern communication, information, security and measurement systems. The signal’s pseudo random, noise-like properties make it vitally important as a tool for protecting against interference, alleviating multipath propagation and allowing the potential of sharing bandwidth with other users.

Taking a practical approach to the topic, this text provides a comprehensive and systematic guide to understanding and using pseudo random signals. Covering theoretical principles, design methodologies and applications, Pseudo Random Signal Processing: Theory and Application:

  • sets out the mathematical foundations needed to implement powerful pseudo random signal processing techniques;
  • presents information about binary and nonbinary pseudo random sequence generation and design objectives;
  • examines the creation of system architectures, including those with microprocessors, digital signal processors, memory circuits and software suits;
  • gives a detailed discussion of sophisticated applications such as spread spectrum communications, ranging and satellite navigation systems, scrambling, system verification, and sensor and optical fibre systems.

Pseudo Random Signal Processing: Theory and Applicationis an essential introduction to the subject for practising Electronics Engineers and researchers in the fields of mobile communications, satellite navigation, signal analysis, circuit testing, cryptology, watermarking, and measurement. It is also a useful reference for graduate students taking courses in Electronics, Communications and Computer Engineering.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Pseudo Random Signal Processing
By Christiaan Martinson
An excellent book which describes all the necessary background theory on random signals. It covers the math, frequency aspects, generation of PRBS signals and so forth. Ideal for use in telecoms and system identification.

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Sabtu, 07 Februari 2015

[V899.Ebook] Download Adventures in Two Worlds, by A J Cronin

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Adventures in Two Worlds, by A J Cronin

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Adventures in Two Worlds, by A J Cronin

Adventures in Two Worlds - an autobiographical novel by A J Cronin, creator of television's Dr Finlay and author of The Citadel and many other bestsellers.A master storyteller, A J Cronin presents possibly his most fascinating tale. Taking material directly from his own life, he tells of the early struggles of a poor medical student in Scotland, the cruel crushing of all hopes of becoming a surgeon, the years as a ship's doctor and, later, life in the country practice that was the real Tannochbrae.There are many strange twists and turns - not the least of them the dramatic move from the world of medicine into that of literature when a novel 'written despairingly on twopenny exercise books, thrown out and rescued from the rubbish heap' was accepted by a publisher. And with Hatter's Castle a new career was born.

  • Sales Rank: #3564442 in Books
  • Published on: 2013-08-29
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.21" h x .77" w x 6.14" l, 1.17 pounds
  • Binding: Paperback
  • 346 pages

About the Author
Born in Cardross, Scotland, A J Cronin studied at the University of Glasgow. In 1916 he served as a surgeon sub-lieutenant in the Royal Navy Volunteers Reserve, and at the war's end he completed his medical studies and practiced in South Wales. He was later appointed to the Ministry of Mines, studying the medical problems of the mining industry. He later moved to London and built up a successful practice in the West End. In 1931 he published his first book, Hatter's Castle, which was compared with the work of Dickens, Hardy and Balzac, winning him critical acclaim. Other books by AJ Cronin include: The Citadel, Three Loves, The Green Years, Beyond This Place, The Keys of the Kingdom.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Fresh and surprising
By A. T. Ramsay
This autobiographical novel, set in the 30's and 40's, is honest and racing. Scottish life and people come alive. Well written.

0 of 0 people found the following review helpful.
Still a masterpiece
By EDWARD J STODDARD
An outstanding book, based on A J Cronin's experiences as a medical doctor(world one) and as an author(world two). Each chapter is more or less self contained and is a cameo of his life. The book is marred by sloppy editing which would not have occurred in the printed copy- mainly spelling errors that a spell check would have detected

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Jumat, 06 Februari 2015

[B309.Ebook] Download No B.S. Trust Based Marketing: The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World, by Matt Zagula, Dan S. Kennedy

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• How to avoid dumb mistakes that scream “salesman” to prospects
• Why “Where can I find clients?” is the wrong question. The right question is: How can I construct a business persona and life so that clients seek me out, with trust in place in advance?
• How to keep products, services and prospects away from the avalanche of competitive and confusing information online
• The incorrect assumption that trust is built by imparting information and knowledge and a breakthrough technique to replace this mistake

  • Sales Rank: #325404 in Books
  • Brand: Brand: Entrepreneur Press
  • Published on: 2012-08-07
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .60" w x 6.20" l, .85 pounds
  • Binding: Paperback
  • 240 pages
Features
  • Used Book in Good Condition

About the Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Most helpful customer reviews

22 of 24 people found the following review helpful.
Dan Kennedy's best work yet
By J. Jones
I receive this book on Thursday, started reading on Friday and finished it Sunday afternoon; I couldn't put it down. I've read most of Dan's books and think this is one of, if not THE best one he's done. Matt Zagula's real world examples and strategies help tremendously. I have six pages of Action Item notes. I got more out of this book than I did the $10,000 Trust Based Marketing Workshop of Dan & Matt's I attended, and that was very good. This book is GREAT!

I HIGHLY recommend this book to anyone where increased trust will help you grow your businesses successfully (that's EVERYONE).

19 of 22 people found the following review helpful.
Trust for Dan Kennedy and Matt Zagula? Zero.
By Vibey
Let's be clear: this is not a book about trust-based marketing. It is influence marketing to create a semblance of trust via techniques anyone learns in Social Psychology 101. A temporary trance you snap out of; certainly not the kind of trust that means clients are with you for the long haul. And why would Kennedy and Zagula want them to be? They are totally contemptuous of them. Furthermore, this is a badly written book with no substance, just like the "sales letters put into book format" these guys tell us we should be writing.

What's interesting here are all the positive reviews on Amazon. Anyone with half a brain who read this book would have realised that most, if not all, of the glowing reviews here have been solicited or bought. And if you argue with me on this, you would actually be arguing with the principles of the book, because that is EXACTLY the kind of thing that Kennedy and Zagula tell us to do. Can't have it both ways, guys.

So. Trust for Dan Kennedy and Matt Zagula? Zero.

Anyone serious about this (and you should be serious because this kind of influence marketing is going the way of the dinosaurs) should be reading and listening to Glenn Urban, the Edelman report, Stephen Covey, and people of similar stature. If you're not serious, buy the book, follow the advice, make a little money, and enjoy it - while it lasts.

10 of 10 people found the following review helpful.
Not bad
By Michael C. Podlesny
Great detail of stats for direct mail, but the book lacks elsewhere. Did not walk away feeling like I learned much about building trust relationships with customers.

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No B.S. Trust Based Marketing: The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World, by Matt Zagula, Dan S. Kennedy PDF
No B.S. Trust Based Marketing: The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World, by Matt Zagula, Dan S. Kennedy PDF

Rabu, 04 Februari 2015

[Q978.Ebook] Fee Download Idea to Story to Screenplay - A Workbook For Writing the First Draft of Your Screenplay, by Drew Yanno

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Idea to Story to Screenplay - A Workbook For Writing the First Draft of Your Screenplay, by Drew Yanno

Idea to Story to Screenplay - A Workbook For Writing the First Draft of Your Screenplay, by Drew Yanno



Idea to Story to Screenplay - A Workbook For Writing the First Draft of Your Screenplay, by Drew Yanno

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Idea to Story to Screenplay - A Workbook For Writing the First Draft of Your Screenplay, by Drew Yanno

Perhaps the most crucial part of the screenwriting process is the work you do before you begin to write.

This new workbook from Drew Yanno will walk you through all the steps you need to take in order to turn your idea into a story suitable for the screen and, eventually, into the first draft of a screenplay.

The step-by-step process represents Drew’s method developed over eleven years teaching screenwriting in the Film Department at Boston College where many of his former students have gone on to careers as screenwriters, TV writers and creative execs.

In the first part of the workbook, you will complete a series of exercises designed to help you to craft the essential structural elements needed to write a commercially viable feature-length screenplay.

Next, Drew will help you to outline and, eventually, write the scenes that you will need to tell your story.

If you have trouble outlining or planning your story, this workbook is for you. In addition, if you have already written a first draft and are struggling with your rewrite, this will help you to uncover the problems within that draft.

This workbook would also be an excellent platform for a writers’ group should you belong to one or wish to organize one.

Indeed, this workbook should be able to help any screenwriter hoping to write a commercially viable screenplay, regardless of their level of experience and training.

  • Sales Rank: #1114362 in eBooks
  • Published on: 2012-07-29
  • Released on: 2012-07-29
  • Format: Kindle eBook

Most helpful customer reviews

2 of 2 people found the following review helpful.
Helps you get it done
By OG
I've used Professor Yanno's workbook to outline and write a number of screenplays and can confidently say I wouldn't have gotten them done without it. Not knowing how to begin, and not being able to finish are two of the hardest things in writing and this workbook helps get you through both.

Starting out, every time I wasn't sure where to go next I could turn to the next exercise in the workbook for a slew of questions to kickstart the creative process. And then while writing, whenever I felt I'd hit a roadblock, I found I could return to the questions I'd answered previously and find ways to identify and approach whatever problems I was having. In short, it always kept me writing.

I can't recommend this workbook strongly enough for helping you get the first draft done. It's like having a writing partner sitting beside you.

1 of 3 people found the following review helpful.
Kindle version on my computer
By K. Wahed
I was disappointed because I couldn't print it out. Since it's 193 pages long it's hard to view on-line, especially since I consider a workbook something tangible to put your hands on and work from. I will give it another chance. Can't comment on the content yet because I didn't get that far.

0 of 2 people found the following review helpful.
CheapCopy
By James Batson
Cheap rip off copy of other material in book form
don't waste your money as I did
gives digital a bad name

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[A160.Ebook] Free PDF Un indien dans l'entreprise : Donnez un nouveau souffle à votre équipe

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Un indien dans l'entreprise : Donnez un nouveau souffle à votre équipe

  • Original language: French
  • Dimensions: .55" h x 5.91" w x 8.82" l,
  • Binding: Paperback

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Minggu, 01 Februari 2015

[U564.Ebook] Fee Download Intimate Politics: Publicity, Privacy and the Personal Lives of Politicians in Media Saturated Democracies (Contemporary Political Communic

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Intimate Politics: Publicity, Privacy and the Personal Lives of Politicians in Media Saturated Democracies (Contemporary Political Communic

It is often remarked that politicians’ private lives are becoming a feature of political communication in many advanced industrial democracies. However, there have so far been no genuinely comparative studies examining the personalized nature of political communication. Intimate Politics provides for the first time a systematic comparative analysis of such developments in Australia, France, Germany, Italy, Spain, the UK and the US. Drawing on a wide range of primary and secondary sources, it assesses the extent to which the private lives of politicians have become a feature of political communication in each democracy. The book provides a comprehensive account of the shifting boundaries between the public and private, and whether any developments are universal or more advanced in some democracies than others, and seeks to explain why this might be. Intimate Politics will be of great value for students and scholars of communication and media studies and political science and is required reading for anyone who wants a fuller understanding of the transformation of mediated politics in advanced industrial democracies.

  • Sales Rank: #4042474 in Books
  • Brand: Brand: Polity
  • Published on: 2012-11-05
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.23" h x .73" w x 5.91" l, .69 pounds
  • Binding: Paperback
  • 248 pages
Features
  • Used Book in Good Condition

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3 of 3 people found the following review helpful.
OK, But Misses the Point
By not a natural
James Stayner's Intimate Politics has a suggestively lurid cover that could easily mislead prospective readers as to the nature of his book. Intimate Politics is definitely not written for the broadly intelligent casual reader, whether or not he or she is looking for something sensational. Instead, this book is an exercise in determinedly rigorous scholarship aimed at understanding variability in journalistic coverage of both innocuous and salacious personal characteristics of political figures in the U.S., the U.K., France, Italy, Spain, Germany, and Australia. The author's C.V., posted elsewhere on line, makes clear that, so far, he has based his academic career largely on research regarding what he refers to as the "intimization" of politics from one nation to another.

As a result, he is able to present detailed accounts of ways in which journalistic political discourse has reduced politics to the personal traits and private behavior of conspicuously political people in those nations with which he is familiar. Stayner writes well, and some of his accounts, including the sexual misadventures of Bill Clinton, Jean Sarkozy, and Gerhard Schroeder are on point and reasonably interesting. The same is emphatically true of his brief coverage of Angela Merkel's temperate and intelligent response to tabloid photo-journalists' execrable intrusion into her perfectly innocent down-time, when she was just trying to relax and get some exercise to help deal with her high-stress job.

Snyder's use of simple descriptive statistics and graphs is, for the most part, informative. It does, however, inadvertently call attention to the fact that his efforts to understand the distribution of the "intimization" or personalization of political life, while aimed at identifying relationships of universal applicability, are based on only seven cases, the nations listed above. Inevitably, given so few cases, Stayner's quantitative displays have a much-to-do-about-very-little appearance, something that makes it a bit harder to take his work as seriously as he intends it to be.

Furthermore, one can only wonder if Stayner's work would have any relevance in important but socially and culturally very different countries such as China, Indonesia, Malaysia, and Japan. Understandably, Stayner's cases were selected on the basis of convenience and the strengths and limitations of his own knowledge and research done by others. Issues of this kind are especially important with regard to the value of Stayner's causal models, in which he uses a relatively new, not widely understood statistical technique called Fuzzy set Qualitative Causal Analysis with a small collection of of more of less plausible independent variables to gauge levels of political "intimization" from one of seven nations to another.

It is at this point that the primary conceptual limitations of Stayner's research become evident. His explanation of "intimizaton" is, I think, premised on the accurate judgment that the politics of personality is inconsistent with the development of a political system that meets real needs, thus his references to the work of Richard Sennett and Hannah Arendt. However, he never explains why this might be the case, and how this might modify his selection of explanatory variables in his fuzzy set-based causal models.

It seems to me that we live in an age when political issues, whatever their nature or relative importance, are poorly understood or not understood at all, and the politics of personality has been given pride of place. Rather than limit his work to the cross-national comparative importance of "intimization," Stayner would do well to focus on nation-to-nation variability in the recognized importance of substantive issues, matters of health and well-being, life and death, construction or degradation, issues that make our lives better or worse rather than more or less titillating. Issues such as these are certainly measurable, though perhaps not as easily as the explanatory variables that Stayner uses, but once measured they could be readily inserted into his causal models.

As things stand, Stayner has given us some understanding of why politics is more or less personal or "intimized" in some places rather than in others. His work would be a lot more valuable, however, if he were able to explain why a TV-friendly personality, a pretty face, or a tough guy persona have become more important than demonstrated efficacy in dealing with important issues. That sort of information would help immensely in making politics once again a useful enterprise rather than an increasingly tiresome spectator sport.

1 of 1 people found the following review helpful.
Written for scholars
By Connie
James Stanyer's heavy research and analysis in this book make this book a very socio-scientific book to read. It's more vastly informative than it is entertaining and can be dry at times. For people interested in the power of the media, though, this is a worthwhile read.

The primary countries used are western European countries, where democratic societies rule and public access is open. The United Kingdom, Germany, Australia, France, Italy, Spain and the United States are the primary countries profiled, countries in which the yellow press still likes to sell papers by revealing the most intimate or shocking disclosures of its politicians. Issues that seem to spark scandal are marital infidelities (which started in the early 1970s) and homosexual orientation. Interesting to note is the degree to which the European press delves into the private lives of its leaders. In Europe one's privacy is still very sacred and invasion of privacy a much more heinous crime than the infidelity or homosexual act itself. Another note is the depth of the scandal depends on the competitive market of the tabloid press: the more tabloid papers there are in any market, the more the press will delve into the privacy of its leaders. The United States and the United Kingdom seem to have similar inquisitive media while the other countries profiled tend to back off a bit more.

The second chapter, "Digging for Dirt," summarizes the research. The US press seems fixated on revealing infidelities much more than any other country, revealing our stuffy Puritan heritage Catholic countries, with their taboo on divorce, are much more accepting of marital infidelities than Protestant countries. How much is revealed of a politician's intimate life also depends on the extent of each country's legal privacy protection.

There are other avenues that Stanyer broaches. Some of the insights are revealing, others go into greater detail. What the final result is then is a scholarly book on the socio-political make-up of these European countries with the US and Australia. There are lots of graphs and citations for more depth.

1 of 1 people found the following review helpful.
Intimate Politics: All Democracies are not Created Equal
By Michael Griswold
It is often remarked that politicians' private lives are becoming a feature of political communication in many advanced industrial democracies.

What James Stanyer attempts to do in Intimate Politics is a comparative study of seven industrial democracies: The U.S., UK, France, Germany, Italy, Spain, and Australia to determine the extent that politicians personal lives have become a part of political communication. Without giving too much away, not all democracies are created equal. Some democracies have made politicians personal lives fair game, while other democracies still fiercely guard them, though this distinction is under question.

Stanyer's findings are quite interesting as his answers range from personal factors about individual candidates, political parties, laws on privacy and journalistic norms among others. Stanyer in a relatively brief study (170 pages) is able to produce a series of conclusions that are both easily understood and thought provoking. It is written with the rigor of an academic study, but there's nothing that should be overly intimidating to the non-academic reader considering purchasing this book.

A new and important entry into the literature on democratic politics and the media that should be read by the masses.

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Intimate Politics: Publicity, Privacy and the Personal Lives of Politicians in Media Saturated Democracies (Contemporary Political Communic PDF

Intimate Politics: Publicity, Privacy and the Personal Lives of Politicians in Media Saturated Democracies (Contemporary Political Communic PDF
Intimate Politics: Publicity, Privacy and the Personal Lives of Politicians in Media Saturated Democracies (Contemporary Political Communic PDF